This year's annual report is about breakthroughs, community, and the foundations we're building for the future of donor communications.
Love is an uncommon word in business, but it is inseparable from any conversation about philanthropy—literally, Greek for love of humankind.
When Jon took the stage at the ADRP International Conference in Montreal last September and traced that thread from ancient myth to modern donor relations, something clicked.
"Share the Love" isn't a tagline. It's a recognition of what the Mythos community has always been about—connecting donors with the impact of their giving for over a decade.
Love as an Operating Principle
Love is why donors give, and why we cherish our role in this process—helping donor relations teams share stories of giving impact and helping donors celebrate the successes of those they aim to help.
This year's report shows what that love looks like in practice. Institutions like Bucknell University, the University of Michigan, and Santa Clara University are pushing boundaries, challenging assumptions, and reimagining what their donors experience through giving.
The Community Behind the Breakthroughs
If there's one thing this year's report makes clear, it's that Mythos isn't defined by what the platform can do. It's defined by where we are taking it together.
In 2025, this community connected the donors of over $200 billion in philanthropy to the impact of their individual giving. That number reflects both the scale and the ambition of the institutions who've made Mythos central to their advancement work. That ambition showed up everywhere this year.
Our first annual User Community Survey revealed that Mythos has evolved from a nice-to-have tool into a must-have advancement partner, with over 50% of respondents now using the platform across their teams to support broader communications initiatives with the power of stories.
Eight new donor relations professionals joined the Mythos Ambassadors program, bringing fresh perspectives and raising the bar for what peer leadership looks like in this space.
What started as a community of early adopters has become something larger: a network of professionals proving, institution by institution, that great donor communications isn't a nice-to-have. It's a strategic advantage.
The Foundations Behind the Breakthroughs
The breakthroughs our community achieved in 2025 didn't happen by accident. They were built on deliberate investments in the platform.
The Mythos product team shipped 253 production releases last year—an average of one release per business day. That included 72 new features (more than double 2024), 74 enhancements to existing features, and 165 bug fixes across 2,104 code updates. We unified our Sites architecture, rebuilt core infrastructure for faster performance, introduced collaboration workflows, and launched the Mythos NEXT framework that positions everything we build going forward to be faster, more flexible, and more powerful.
Those numbers are interesting, but why we made the choices we made, what they unlock for our community, and where they're taking us in 2026 is the real story. From AI-powered donor proposal creation, to a new Data Manager that will centralize and transform how you work with your data, to the next generation of Mythos Sites, we built foundations for every capability coming in 2026.
Get Your Copy Today!
This post barely scratches the surface. The full 2025 Mythos Annual Report on Donor Communications includes detailed case studies from six institutions, in-depth user spotlights, a preview of our 2026 product roadmap, the full Montreal dinner story, and 60+ pages of the community and innovation moments that defined the year.
Request your copy (let us know if you want print or digital) by sending us an email contact@mythosplatform.com.
